by Caroline | Sep 30, 2024 | Case Study, Client Story, Copywriting, Copywriting Services, Virtual Assistant (VA)
Running a creative business comes with its fair share of, well, characters. The clients who keep things “interesting”, challenging… and occasionally, a bit maddening. To help you spot the tell-tale signs, here’s a rundown of six types of nightmare client to steer...
by Caroline | Aug 25, 2024 | Blog Writing, Case Study, Copywriting, Copywriting Services, Virtual Assistant (VA), Website Content, Website Copy
Listen up, web design peep! So, you’ve designed the perfect website. It’s sleek, fast, and works like a dream. Your client is buzzing and everything’s looking sharp… until you scroll down and see the words. Yep, the DIY copy. Suddenly, your beautiful design is...
by Caroline | Jun 19, 2024 | Blog Writing, Case Study, Copywriting, Copywriting Services, Virtual Assistant (VA), Website Content, Website Copy
If you’re a creative biz owner who’s ever dabbled in writing your own copy, you’ll know it can feel a bit like trying to play a guitar solo without knowing how to hold the guitar. But first, let me be clear what *copy is. [*I don’t mean to sound...
by Caroline | May 15, 2024 | Case Study, Client Story, Copywriting, Copywriting Services, Virtual Assistant (VA), Website Content, Website Copy
Customers don’t generally care about your story; they care about their own. Your customer should be the hero of the story, not your brand. This is the secret every phenomenally successful business understands. Marketing has changed. Businesses that invite their...
