by Caroline | Jan 8, 2025 | Blog Writing, Copywriting Services, Website Content, Website Copy
By Uta Demontis Having a beautifully designed website is essential, but it’s only half the battle. To attract your ideal audience – whether you’re a coach looking to help clients transform their lives or a creative showcasing your portfolio – you need to...
by Caroline | Aug 25, 2024 | Blog Writing, Case Study, Copywriting, Copywriting Services, Virtual Assistant (VA), Website Content, Website Copy
Listen up, web design peep! So, you’ve designed the perfect website. It’s sleek, fast, and works like a dream. Your client is buzzing and everything’s looking sharp… until you scroll down and see the words. Yep, the DIY copy. Suddenly, your beautiful design is...
by Caroline | Jul 25, 2024 | Blog Writing, Copywriting, Copywriting Services, Virtual Assistant (VA), Website Content, Website Copy
Why have a blog? Blogs are dead, long live blogs! Blogs are very much alive and kicking (but then again, I would say that). Let’s talk about why having a blog on your business website is like having an ace up your sleeve. Sure, you could do without them but...
by Caroline | Jun 19, 2024 | Blog Writing, Case Study, Copywriting, Copywriting Services, Virtual Assistant (VA), Website Content, Website Copy
If you’re a creative biz owner who’s ever dabbled in writing your own copy, you’ll know it can feel a bit like trying to play a guitar solo without knowing how to hold the guitar. But first, let me be clear what *copy is. [*I don’t mean to sound...
by Caroline | May 15, 2024 | Case Study, Client Story, Copywriting, Copywriting Services, Virtual Assistant (VA), Website Content, Website Copy
Customers don’t generally care about your story; they care about their own. Your customer should be the hero of the story, not your brand. This is the secret every phenomenally successful business understands. Marketing has changed. Businesses that invite their...
by Caroline | Dec 25, 2023 | Copywriting, Copywriting Services, Virtual Assistant (VA), Website Content, Website Copy
The fact is, pretty websites don’t sell things. Words sell things. And if we haven’t clarified our message, our customers won’t listen. If we pay a lot of money to a design agency without first clarifying our message, we might as well be holding a...
