Blog
Love What You Do: Tapping into Your Zone of Genius
What if I told you, it’s possible to create a business that doesn’t make you want to hurl your laptop out of the window? Enter the Zone of Genius, a practical framework for identifying what you’re bloody brilliant at and actually enjoy doing.
10 Ways to Get Your Website Found by Google: A Guide for Coaches and Creatives
Having a beautifully designed website is only half the battle. To attract your ideal audience, you need to make sure your website gets found by Google. Here are 10 tips for coaches and creatives to do just that.
New Year, New Clients: How to Find Your Dream Clients in 2025!
Happy New Year! But before you dive into another January of “same old, same old,” let me pitch an idea to ya: why not make 2025 the year you bin clients who make you want to scream into a cushion, and replace them with the ones who get you?
8 Practical Ways to Put Fun and Joy Back into Your Creative Business!
Running a creative business is a balancing act and if you’re not careful, the joy that got you started can quickly turn into a daily slog.
So, let’s look at 8 practical ways to put the fun & joy back into your creative business.
Are You a Creative Doing What You Love?
I recently heard a business mentor say “Do What You Love” is bad advice and should go in the bin, and I couldn’t disagree more!
I’ve built my business around doing what I love and I’ll bang that particular drum till the cows come home (even if I do get shot down in flames for it!).
Why Your Email List is the Headliner (& Social Media Just the Opening Act)!
Social media’s like that overhyped support act at a gig. Are you really there for them? Nah, you’re waiting for the headliner.
In the world of business marketing, your email list is the headliner and social media is just hanging about warming up the crowd.
6 Nightmare Clients Every Creative Dreads (& How to Deal With Them!)
Running a creative business comes with its fair share of “characters”.
To help you spot the tell-tale signs, here’s a rundown of six types of nightmare clients to steer clear of if you value your sanity, and how to handle them like a pro.
Why Your Web Design Clients Need to Hire a Pro Copywriter!
Nothing kills a stunning website faster than dodgy copy. You can have all the flashy graphics and smooth animations in the world, but if the copy is as flat as a pancake, your client’s visitors will click off faster than you can say “conversion rate.”
How Blogs Can Get Google to Sit Up & Take Notice!
Let’s talk about why having a blog on your business website is like having an ace up your sleeve. If you’ve got a website but no blog, you’re missing a trick.
Here’s why every business website needs a blog, no two ways about it.